Bride and Groom jewelry

Bride and Groom jewelry is here.

Money might not buy happiness but a recent report shows that Australian couples are giving it their best shot, finding that the average cost of a wedding in Australia is more than $54,000, which is almost double what it was 10 years ago ($28,273).

Bride and Groom jewelry.

The Cost of Love survey, conducted by niche consumer magazine Bride to Be, also reported the average wedding would constitute 48 per cent of an engaged couple’s annual income.

Furthermore, the Australian Bureau of Statistics (ABS) found there were 121,752 marriages in 2011, a decade-long high and the continuation of a steady increase in marriages since a low point of 103,100 in 2001.

These figures are a clear suggestion that the wedding industry is big business, which is good news for all jewellery retailers and suppliers.

More often than not, the first items that spring to mind when thinking of bridal jewellery are engagement and wedding rings. There’s no denying the value of these items in the retail environment, but there is also a range of other pieces fitting into the wedding category that shouldn’t be ignored.

Take, for example, a pair of earrings that the bride wishes to wear on the special day, or cufflinks the groomsmen will sport.